Nomenclature of Drugs: Generic and Branded Names

Introduction

The naming of drugs is a complex process influenced by various factors. Drugs can have generic names, which are internationally recognized, and branded names, which are assigned by pharmaceutical companies for marketing purposes.

Generic vs. Branded Drug Names

Generic Names

• Assigned by international authorities such as the World Health Organization (WHO).
• Reflects the drug's chemical structure and pharmacological properties.
• Used universally across different countries and manufacturers.

Branded Names

• Created by pharmaceutical companies for marketing and recognition.
• May differ across regions due to trademark regulations.
• Often designed to be memorable and appealing to healthcare professionals and patients.

Factors Influencing Branded Drug Names

• Marketability: Names are chosen to be unique and easy to recall.
• Phonetic Appeal: The pronunciation should be clear and attractive.
• Regulatory Approval: Must comply with naming conventions set by regulatory authorities.
• Trademark Considerations: Avoiding conflicts with existing drug names.

Conclusion

Understanding the difference between generic and branded drug names is essential for healthcare providers and patients. While generic names are standardized, branded names serve commercial and strategic purposes.